Stephen Hackett blogging about the increasingly-complicated Apple product lineup:

Sometimes, that means selling older products at discounted prices, but it feels like today’s event was a new chapter in that story. Some of the announcements today were hard to understand, even as someone who has written about Apple for nearly 16 years. The event felt undisciplined in areas, and felt somehow both too long and too short for what Apple had to introduce.

One of my first clicks on an Apple product page is the “Tech Specs” or “Compare” link. It really is a lot to make sense of now.

Manton Reece @manton