instant bookmark. Could apply to someone, not only products.

“Naming a thing tells you what it is not.” - Tao

Could you elaborate, please?

@renevanbelzen If you don't know what a product isn't, it will eventually grow to do everything, becoming a bloated mess without a vision.

resulting in your product being both a dessert AND a shoe shine @renevanbelzen

Just saw and read this …

From Art to Innovation: The Hidden Connection Between Picasso, Steve Jobs, and Apple - Brian Solis

It relates to your post.